Vendors choose to style a shoot for a lot of reasons: they want to be published, they want to expand their portfolio, they want to push their creativity.  The most important part about styled shoots, however, is making sure that you abide by etiquette. Tip 1: Try something new. Don’t replicate what you’ve found on […]

“I believe that if one always looked at the skies, one would end up with wings.” – Gustave Flaubert Are you happy with where you’re at in your business?  Do you worry that if you grow bigger, you won’t be able to handle the onset of work that comes with having a larger client base, […]

I’ve had a few little sayings that have followed me on this journey of owning my own business – I’ve told you all about “Baby bird, you’ve gotta fly” – and that’s still probably the mantra of my life from this point forward.  My second favorite? Know your tribe.  You’ve heard me say it before, […]

Just like we talked about in Part 1, shaping moments is crucial for any business to give your clients a great experience.  You want to showcase and highlight your favorite things about what you do, what you love about your chosen field, your favorite products and services, and make sure that you’re conveying that in […]

I’ve been thinking really hard about how I’m going to write this blog.  I knew it was important, and I knew it needed to be said, but I wasn’t quite sure how to put into words what I wanted to convey. We have the opportunity to shape our moments.  What I mean is that we […]

A lot of businesses ask me where to focus their time, money, and more on with regards to propelling themselves forward. My answer has been and will always be yourself.  Whether it’s spending money on marketing programs, print advertisement, or education, you want to make sure that the money that you’re putting into your business […]