Social media should be social. So many times the books and the magazines and the webinars tell us that we need to be pushing sales all the time. Make a call to action, make sure that you are pushing the latest product (you know, that “SELL SELL SELL” mentality). The reality of the situation is […]

I’m a fan of anniversaries of all kinds.  Don’t you check your TimeHop and Facebook Memories every day? I believe that Jimmy Eat World was right – if you stick around, nostalgia really won’t let you down. So on a day like today, my business anniversary, I have to say all the things that I […]

Comparison is the thief of joy. We all know it, especially those of us that are entrepreneurs. Photographers compare themselves to other photographers and their abilities and vision. Business owners look at one person in their field and say that they wish that they had that person’s success. Social media tells us that if someone […]

Here’s the thing about owning a business: it’s legitimately very hard. We’re always caught up in ourselves, our own businesses, our own lives, and sometimes it’s hard to see the forest for the trees. It becomes ALL-CONSUMING and we don’t know how to get out of it. Our friends need us, our families need us, […]

I’m about to tell you the truest of true stories: you cannot phone it in. You can read all the social media tips that the world has to offer, but if you’re not adding personality, if you aren’t connecting with your audience? Well, the harsh reality is that you’re just phoning it in. “But Misty, […]

Let’s be super, hella, crazy clear: this shit sucks for everyone. Each industry is pleaing for help – “save the restaurant industry!” “save the events industry!” “save the beauty industry!” – Fuck, man, save all of it. SAVE IT ALL. And for that matter? Save all of us from this nasty COVID-19 virus. I’m in […]