It’s always great to work with new clients, but it’s even better to work in new spaces. FLOH Realty wanted some The Void VB headshots – a new studio space off of Independence, and man, they really delivered. Lexi is a wonderful human – I took her headshots with her last team, and it was great to see her set off on her own with this amazing group of people that she’s brought together. Lexi with FLOH Realty took her content shoot a step further and invited some of her favorite vendors to participate. We spent the first hour working with just her team, and the next hour adding in vendors and people that she loves to work with so that they’d ALL have great content to promote one another.
Create Content That Matters
When you’re thinking about how you want your content to look – it needs to be things that are uniquely you. Sure, headshots are great (and they got some great ones!) but Lexi’s idea to include vendors took her content a step further. FLOH Realty took their marketing to the next level by making sure that they’d have branded content to talk about the vendors and connections that they’ve made, instead of just pulling from other things that their vendors have. This is going to create a wonderfully cohesive brand online, both via social media and their website. It was a killer idea.
Thinking About Updating Your Content?
If you’ve been thinking about updating your content – now’s the time! Summer can feel too hot to get photos done, but places like The Void or The Studio Hampton Roads make it so your marketing and content creation never has to stop! Send me a message and let’s talk more.
PLEASE COMMENT BELOW