We’ve said it before and we’ll say it again: You don’t have to reinvent the wheel with every social media post you publish. What’s more important is being consistent. But… what if you’re trying to be consistent and you just can’t think of anything to post about? Chances are, you’re thinking too hard. It’s time […]

Am I aging myself with this dated song reference? Maybe. The year was 1997. Sean Combs, then known as Puff Daddy, released a song in which he spoke of life being all about hundred dollar bills. Now let’s move forward to the end of the year 2022, when how much money we make can sometimes […]

Going viral seems to be the thing that so many people want to focus on – but going viral comes and goes too quickly. Sure, maybe Myspace died and Tom isn’t in our top eight anymore. It’s true that Facebook is Meta, and TikTok quickly became the new Vine. Things on social media are fluid, […]

Social media should be social. So many times the books and the magazines and the webinars tell us that we need to be pushing sales all the time. Make a call to action, make sure that you are pushing the latest product (you know, that “SELL SELL SELL” mentality). The reality of the situation is […]

I’m a fan of anniversaries of all kinds.  Don’t you check your TimeHop and Facebook Memories every day? I believe that Jimmy Eat World was right – if you stick around, nostalgia really won’t let you down. So on a day like today, my business anniversary, I have to say all the things that I […]

Comparison is the thief of joy. We all know it, especially those of us that are entrepreneurs. Photographers compare themselves to other photographers and their abilities and vision. Business owners look at one person in their field and say that they wish that they had that person’s success. Social media tells us that if someone […]