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Continuing education is so important for any business – whether you’re a social media manager, event planner, photographer – there is ALWAYS more to learn.  ISO:EDU Academy was born because we wanted to fulfill a need.  It’s great to have workshops and conferences and all these amazing events that get put on once or twice […]

November 7, 2017

caitlin gerres photography, iso:alt, iso:edu, iso:edu academy

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The day that I quit my full-time job was the most terrifying day of my life.  I can remember walking in, with Wrenny Penny, and looking at my amazing boss and saying, “I’m not coming back to work.” I didn’t have any clients.  Chris and I had just purchased a domain name, talked to a […]

October 20, 2017

dragon studio, neon district norfolk, misty saves the day, independence day

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This blog is one that I’ve wanted to write for a while, but haven’t quite had the words until recently.  The pro tip of the day – you should be using pro pics for all of your marketing.  This isn’t just because I value great photography.  It’s because your clients will, too.  That pic at […]

October 7, 2017

dragon studio, misty saves the day, home office goals, pro pics for marketing

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For as long as I can remember, I’ve loved the stars.  When Mike, Chris and I went out to Gordonsville last fall to check out the Milky Way and go hiking, I got this undeniable feeling that we needed to do a Milky Way shoot.  I’m lucky that Mike of Dragon Studio was totally on […]

October 3, 2017

dragon studio, misty saves the day, iso:alt

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I’m about to get really, really honest with you guys.  I don’t like to play favorites (normally), but Instagram has ALWAYS been my favorite social media platform.  I loved how incredibly visual it is, how easily you could reach new followers, how you feel love with the little hearts.  Seriously, Instagram was amazing.  That is, […]

September 29, 2017

misty saves the day, instagram algorithm, dragon studio

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September has always been a crazy month for me.  It’s also my very favorite month, so I’m sad when it comes to an end (but then we get Halloween, so, I’m only SO sad about it). For me, it always signified the first day of school, amazing weather, my birthday (because, let’s be honest, that’s […]

September 27, 2017