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In our first “Be Intentional” post, we talked about being intentional with styled shoots.  Miss that? Check it out here.  In this one, I want to touch on being intentional with your time.  Inspired by a chat that I had with one of my clients, this blog is going to touch on something really important […]

November 13, 2017

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Continuing education is so important for any business – whether you’re a social media manager, event planner, photographer – there is ALWAYS more to learn.  ISO:EDU Academy was born because we wanted to fulfill a need.  It’s great to have workshops and conferences and all these amazing events that get put on once or twice […]

November 7, 2017

caitlin gerres photography, iso:alt, iso:edu, iso:edu academy

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The day that I quit my full-time job was the most terrifying day of my life.  I can remember walking in, with Wrenny Penny, and looking at my amazing boss and saying, “I’m not coming back to work.” I didn’t have any clients.  Chris and I had just purchased a domain name, talked to a […]

October 20, 2017

dragon studio, neon district norfolk, misty saves the day, independence day

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This blog is one that I’ve wanted to write for a while, but haven’t quite had the words until recently.  The pro tip of the day – you should be using pro pics for all of your marketing.  This isn’t just because I value great photography.  It’s because your clients will, too.  That pic at […]

October 7, 2017

dragon studio, misty saves the day, home office goals, pro pics for marketing

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For as long as I can remember, I’ve loved the stars.  When Mike, Chris and I went out to Gordonsville last fall to check out the Milky Way and go hiking, I got this undeniable feeling that we needed to do a Milky Way shoot.  I’m lucky that Mike of Dragon Studio was totally on […]

October 3, 2017

dragon studio, misty saves the day, iso:alt

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I’m about to get really, really honest with you guys.  I don’t like to play favorites (normally), but Instagram has ALWAYS been my favorite social media platform.  I loved how incredibly visual it is, how easily you could reach new followers, how you feel love with the little hearts.  Seriously, Instagram was amazing.  That is, […]

September 29, 2017

misty saves the day, instagram algorithm, dragon studio